Micro Kickboard™ welcomed a new Canadian distributor in 2023.
Micro Scooter Canada is the Canadian distribution partner for Swiss company Micro Kickboard™, maker of the world's best quality scooters, kickboards and other innovative personal transport solutions for children and adults. Based in Kingston, Ontario – with warehouses in Scarborough and Vancouver – the full Micro range is sold exclusively via microscooter.ca. Other distribution channels include a selection of the best high-end specialty stores across Canada.
A note from the Owner & CEO, Thomas Blair:
In my eyes, Canada is one of the greatest markets for Micro products: a culture that puts family first and encourages eco-friendly activities. So bringing Micro products to Canada in a way that works for Canadians is my top goal.
The Micro kickboard product line captures my attention for its alignment to my core values as a professional and a person. In an increasingly digital world, these are products that help kids and families play together, build meaningful connections and memories, and invest in the future by way of an eco-centric brand.
I’ve spent the last 20 years as an intensive-care nurse serving families across ages, stages of development and different backgrounds. And the one common thread from everyone I’ve met along the way is that activity helps and heals us. As a parent of two young children, I experience first-hand the memories that are built with Micro.
I'm excited to hear from Canadian customers and clients to inform the path ahead. Please drop me a line at tom@microscooter.ca for anything from customer service and business partnerships, to a good ‘ole fashioned hello.
The History of Micro-Mobility
Micro Switzerland became an early leader of the personal transport revolution in 1999 when Founder Wim Ouboter introduced a foldable, lightweight scooter that was strong enough for adults to ride. The Micro scooter had polyurethane wheels that made it faster and smoother-gliding than earlier scooters, and a new style of folding mechanism that made it easy for the rider to fold up and carry once they reached their destination. Micro licensed this scooter to JD Sports, who later sold it under the name Razor Scooter. (Read more about that here!)
Since then Micro has focused on innovation and quality, with a goal of making its scooters incredibly strong yet comfortable to ride and lightweight. With the introduction of the Mini Micro for young children in 2003, the quality was such that children began using them as transport as well as for fun. Today Micro is credited with elevating scooters from toys to transport.
Today Micro offers over 50 mobility products for children, teenagers and adults that are successfully distributed in over 80 countries.
Find out more about the history of Micro and its innovative lifetime here.
